EC-Pakistan organized second Digital Marketing Conference on December 18, 2012 under the theme ‘Digital Marketing: Today, Tomorrow and Beyond’. It was an effort to focus on the marketing trends in the digital world. Purpose of this conference was to bring closer marketing and advertising community.
Being a leading WiMax operator and other digital service provider, Wateen Telecom sponsored the event as a major supporter.
Naeem Zamindar – CEO of Wateen Telecom addressed the conference as a keynote speaker. He highlighted the importance of digital media and mobile marketing. He also talked about the digital content and how companies like Wateen can help deliver content using modern tools.
He added: “We at Wateen are strong evangelists of the digital revolution in Pakistan – and we believe that telecommunications technologies, such as high speed broadband and WiMAX, have the ability to enable and transform the lives of the average Pakistani. The DigIt conference is one step in demonstrating how digital and telecoms technologies can add value for both brands and individuals.”
The event was attended by top management of several leading brands as well as advertising and PR companies.